Charlie Puth Joins AI Music Platform

Moises is a significant player in the music tech scene, boasting a global community of over 70 million users. Unlike generative AI that creates songs from prompts, the platform's tools focus on deconstruction, allowing musicians to isolate vocals and instruments from existing tracks, change a song's key, or detect chords. The company, with teams in the United States, Brazil, and Europe, is backed by $52 million in total venture funding. CEO Geraldo Ramos has stated the company's goal is not to replace musicians but to amplify human creativity, viewing their technology as a "brush in the artist's hand, not a paint-by-numbers kit." Puth’s appointment is not a typical celebrity endorsement; he has reportedly used Moises in his own production work for years. A graduate of Berklee College of Music, Puth is known for producing his own multi-platinum hits and has a deep technical background in music engineering and production. To launch the partnership, Moises and Puth have started a global remix competition for his new single, "Beat Yourself Up." Participants gain access to the song's individual stems—such as isolated vocals and instruments—via the app, with Puth personally selecting winners to receive $100,000 in cash and prizes. This collaboration occurs as the broader music industry grapples with artificial intelligence. Major labels like Sony, Universal, and Warner Music Group are simultaneously suing some AI music startups for copyright infringement while forming partnerships with others they deem "responsible." The central debate pits AI's potential as a tool for creativity against fears of devaluing human artistry and violating copyrights. While some artists like Grimes have open-sourced their voices for AI experimentation, the industry remains divided on how to ethically and legally integrate the technology.