Nintendo raises Switch 2 price to $499.99

Nintendo of America raised the U.S. list price of the base Switch 2 to $499.99 on Sept. 1, up $50 from $449.99, according to the company’s May 7 price-revision notice. The change was not a last-minute retailer move; Nintendo said nearly four months earlier that the higher MSRP would take effect at the start of September. The company did not change pricing for the original Switch line in that notice. Nintendo also said pricing for Latin America would be announced later. ### When did Nintendo actually announce the increase? May 7, 2026, was the date Nintendo of America published the change on its official news page. The company said it would revise the U.S. MSRP of the Nintendo Switch 2 system from $449.99 to $499.99 beginning Sept. 1, 2026. Sept. 1, 2026, was the effective date, and Nintendo’s U.S. store now reflects the higher pricing across current Switch 2 hardware listings and bundles. (nintendo.com) Reports published on Sept. 2 described the increase as newly active rather than newly announced. ### What reason did Nintendo give? Nintendo said the revision was “in response to various changes in market conditions,” which it said were expected to extend over the medium to long term. (nintendo.com) The company’s official notice did not break out individual component costs or cite a specific supplier category. Startup Fortune reported separately that Nintendo attributed the increase to a permanent 41% jump in LPDDR5X memory costs tied to an AI-driven memory crunch. (nintendo.com) That figure and that explanation have circulated in follow-up coverage, but Nintendo’s public U.S. notice uses broader language about market conditions. ### How big is the increase in practical terms? (nintendo.com) The new MSRP is $499.99, which is $50 above the prior $449.99 price. On a percentage basis, that is an increase of about 11.1%. The move is notable because console prices more often hold steady or fall over time, while Nintendo is raising the price more than a year after the system’s June 2025 launch. (nintendo.com) Nintendo’s launch-day announcement for Switch 2 and Mario Kart World shows the system had originally entered the market at the lower price point. ### What bundles are on sale now? Nintendo’s official fall bundle announcement lists a Nintendo Switch 2 + Mario Kart World bundle at $549.99. That package includes the console, a full game download and a 3-Month Nintendo Switch Online Individual Membership, according to Nintendo’s U.S. site. (nintendo.com) A second fall package pairs the console with Nintendo Switch Sports Resort for $529.99, also with a 3-Month Nintendo Switch Online Individual Membership, according to Nintendo’s bundle announcement and game listing. Nintendo Switch Sports Resort is scheduled for release on Oct. 22, 2026. (nintendo.com) ### Did Nintendo replace earlier bundle offers? May 12, 2026, was when Nintendo announced a “Choose Your Game Bundle” at a suggested retail price of $499.99 through participating retailers. That offer bundled the console with one digital game choice, including Mario Kart World, Donkey Kong Bananza or Pokémon Pokopia. (nintendo.com) The current fall offers are more specific. Nintendo’s store and news pages now point shoppers to the Mario Kart World bundle and the Nintendo Switch Sports Resort bundle rather than the earlier choose-one format. ### What should buyers watch next? Oct. 22, 2026, is the next clear date in Nintendo’s current Switch 2 lineup because Nintendo Switch Sports Resort is due to launch that day. (nintendo.com) The Mario Kart World bundle is listed for late September, while Nintendo has said Latin America pricing for Switch 2 will be shared at a later date. (nintendo.com)