C.P. Company x Alessi coffee

C.P. Company teamed with Alessi at Milan Design Week to reinterpret the ritual of morning coffee — the project includes objects and a clothing line designed to match the new tableware. (wallpaper.com) The collaboration crosses product design and apparel, making the beverage ritual part of a fashion statement. (wallpaper.com)

C.P. Company and Alessi are using Milan Design Week 2026 to turn the morning coffee setup into a joint product launch across kitchenware, clothing and installation. (wallpaper.com) The collaboration, called “Alessi - C.P. Company,” runs at the C.P. Company showroom on Via G. Fiamma 18 in Milan from April 21 to April 25, 2026, through an installation titled “BLEND: The Kinetic Pulse of Italian Industrial Mastery.” (cpcompany.com) The product lineup pairs new versions of three Alessi designs — Richard Sapper’s 9090 espresso maker, Jean Nouvel’s double-wall cups and mugs, and Enzo Mari’s Arran tray — with three C.P. Company nylon overshirts. (wallpaper.com) (hubemag.com) The Alessi pieces were reworked in a black physical vapor deposition finish, a metal coating process used to change surface color and wear characteristics, while the overshirts were designed to echo the tableware’s industrial look. (hubemag.com) (fashionotography.com) The timing puts the project inside Milan Design Week, which runs across the city from roughly April 20 to April 26, 2026, when fashion labels, furniture brands and industrial designers all compete for attention in the same physical calendar. (dezeen.com) (designweekguide.com) That overlap has become standard business for luxury and design brands: Alessi is staging its own “La Bella Tavola” program in Milan from April 21 to April 26, while C.P. Company is using its showroom to host a cross-category launch rather than a conventional apparel drop. (jekoo.com) (cpcompany.com) C.P. Company director Lorenzo Osti told Wallpaper he was initially skeptical about pairing the brand with Alessi, then came to see a shared focus on objects that change with time and use. (wallpaper.com) That pitch leans on long Italian design histories. Alessi describes itself as an Italian design house for home accessories and kitchenware, while C.P. Company has built its identity around garment dyeing, technical fabrics and military-derived outerwear. (alessi.com) (cpcompany.com) The collection is scheduled to be sold from April 21 to April 25, 2026, at the Milan showroom and through the brands’ official channels, including a limited-edition set in custom packaging. (hubemag.com) So the coffee ritual here is not just a theme for display week in Milan; it is the actual sales format, with espresso tools, serving pieces and matching overshirts released as one coordinated capsule. (wallpaper.com) (cpcompany.com)

Get your own daily briefing

Scout delivers personalized news, insights, and conversations tailored to your role and industry.

Download on the App Store

Shared from Scout - Be the smartest in the room.