Méqui World Cup menu

McDonald’s Brazil has turned the 2026 World Cup into a day-by-day fast-food schedule: Brazil is on the menu every day, Spain is Monday, Argentina Tuesday, Germany Wednesday, Mexico Thursday, the United States Friday, and Italy Saturday. (mcdonalds.com.br) The Friday sandwich is the United States one, and McDonald’s says it comes on brioche bread with two beef patties, Ranch sauce, barbecue sauce, bacon, and cheddar-flavored cheese. (mcdonalds.com.br) The Brazil combo is the anchor of the campaign, because it is the only one sold every day and it stretches beyond the burger into fries, a milkshake, and a McFlurry. Tribuna reported the burger uses brioche bread, two beef patties, vinagrete-style sauce, smoked farofa, onion, tomato, bacon, barbecue-style sauce, and emmental-style cheese. (tribunapr.com.br) The weekday rotation is built like a restaurant calendar instead of a one-week launch dump. McDonald’s Brazil is using each country as a separate visit trigger, with Spain tied to sliced pork shoulder and “Spanish” mayonnaise, Argentina tied to chimichurri mayonnaise, Germany tied to dark mustard, Mexico tied to jalapeño nacho sauce and breaded chicken, and Italy tied to polpettone and tomato sauce. (mcdonalds.com.br) (tribunapr.com.br) McCafé is folded into the same World Cup rollout, but with Canada instead of another sandwich country. McDonald’s Brazil says the Canada drink is sold every day and mixes Arabica coffee, whole milk, and maple-flavored syrup in hot and iced versions. (mcdonalds.com.br) (tribunapr.com.br) The company started teasing the promotion before the full weekly rollout by opening pre-sale for the Brazil combo in its app until April 6, 2026. That gave the app a job beyond delivery, because early access turned a menu launch into a loyalty push. (publicitarioscriativos.com) (marcasmais.com.br) At almost the same moment, McDonald’s is also running a collectible-car play tied to Toyota, but that part is happening in Japan, not Brazil. Reports on April 7 and April 8 said the local Happy Meal line includes a Toyota GR GT3 miniature and uses sealed “blind-box” packaging so buyers cannot pick the toy in advance. (autopapo.com.br) (clickpetroleoegas.com.br) That Japanese toy campaign is split into two windows, with the first running from April 10 to April 23, 2026, and the second from April 24 to May 7, 2026. The second wave adds a secret model, and AutoPapo said the silhouette points to another GR GT3 variant in McDonald’s red-and-yellow colors. (clickpetroleoegas.com.br) (autopapo.com.br) Put together, the two campaigns show the same playbook in different forms: in Brazil, McDonald’s is using a weekly World Cup menu to give customers a reason to come back on specific days, and in Japan, it is using sealed collectible toys to make repeat visits feel like a hunt. (mcdonalds.com.br) (autopapo.com.br)