Best Buy OLEDs discounted up to 55%

Best Buy’s current TV push is heavily weighted toward OLEDs, with its deals page advertising OLED TVs starting at $599.99. (bestbuy.com 1) (bestbuy.com 2) The clearest headline price in the sale is LG’s 48-inch B5 Series OLED at $599.99, down $700 from a listed $1,299.99. Best Buy’s broader OLED category page shows the same model at that price. (bestbuy.com 1) (bestbuy.com 2) At the larger end, Best Buy lists the 77-inch LG B5 Series OLED at $1,399.99, a $1,600 cut from $2,999.99. Its TV deals page also shows the 65-inch LG C5 Series OLED at $1,399.99, down $1,300 from $2,699.99. (bestbuy.com 1) (bestbuy.com 2) Samsung is in the mix too. Best Buy’s TV sale page shows the 65-inch S90F OLED at $1,399.99, down $1,100 from $2,499.99, and the 77-inch S90F at $1,999.99, down $1,500 from $3,499.99. (bestbuy.com) (bestbuy.com) The “up to 55% off” line appears in deal coverage, but the examples visible in Best Buy’s own listings point to a narrower range on named models. The 48-inch LG B5 works out to roughly 54% off, while the 77-inch LG B5 is about 53% below its comparison price. (dealnews.com) (bestbuy.com) (bestbuy.com) That matters because OLED usually sits above standard LED and many QLED models on price, especially in 65-inch and 77-inch sizes. Best Buy is now showing multiple current-model 2025 OLED sets under $1,500, including LG and Samsung options. (bestbuy.com) (bestbuy.com) Best Buy is also merchandising the sale as part of a wider home-theater push. Its TV and home theater deals page groups TVs with sound bars, accessories and member offers, putting add-ons next to the discounted screens. (bestbuy.com) (bestbuy.com) For shoppers, the practical story is less “every OLED is 55% off” than “several mainstream OLEDs have dropped into midrange price territory.” Best Buy’s own sale pages show that shift most clearly at 48, 65 and 77 inches. (bestbuy.com) (bestbuy.com)