VSCO expands AI Lab
VSCO added five new AI editing tools to its AI Lab, bringing the total to eight filters—more automation for quick looks, but another reason for creators to sell distinct, handcrafted preset signatures. (9to5mac.com)
VSCO introduced AI Lab on October 15, 2025 and launched it with a flagship Remove tool while publicly previewing additional features such as an Upscale mode. (petapixel.com)) VSCO says AI Lab combines Black Forest Labs’ FLUX.1 and FLUX.2 models with proprietary processing to deliver what the company describes as “high-fidelity” AI edits. (petapixel.com)) The platform advertises support for high-resolution RAW files, non-destructive edits, content-aware region detection, and text-prompt–driven adjustments inside AI Lab. (vsco.co)) VSCO’s product pages and coverage list AI Lab access under VSCO Pro membership and note Pro-level unlimited access to the Lab; independent reporting places VSCO Pro at $12.99 per month or $59.99 per year. (vsco.co)) VSCO has built a creator-facing ecosystem that includes Workspace (studio CRM and booking tools), VSCO Hub (a marketplace that connects photographers with brands), and portfolio/Galleries features aimed at helping photographers monetize services and work. (vsco.co)) VSCO’s Hub help documentation states that photographers must join VSCO Pro to be surfaced to brands through VSCO Hub, linking AI Lab access and platform discoverability to the company’s paid creator funnel. (help.workspace.vsco.co))
