no na’s Latin Turn

Indonesian group no na released “rollerblade” on April 17, pushing into a Latin-pop lane with a beat built around reggaeton. (kompas.com) Kompas reported the single mixes reggaeton with Jakarta club energy, plus dangdut and gamelan touches, while no na switches between Indonesian and English lyrics. The track was released through 88rising. (kompas.com) Tempo said no na teased the song ahead of release with the caption “lace up,” and named the four members as Christy Gardena, Baila Fauri, Esther Geraldine, and Shazfa Adesya. Tempo also pointed to an Indonesian lyric in the teaser: “Jedag, Jedug, tiga, dua, satu.” (tempo.co) The production credits underline the stylistic turn. Kompas said Andrés Rebellón, a producer it described as a three-time Latin Grammy nominee, worked on the song, and Sienna Lalau handled choreography for the video. (kompas.com) The group is still early in its run. Tempo and multiple fan-reference listings place no na’s debut in May 2025, with 88rising introducing the quartet as an Indonesian act aimed at a global pop market. (tempo.co) (kprofiles.com) Kompas said no na has logged nearly half a billion combined streams and views since debut, after earlier singles including “shoot,” “superstitious,” “falling in love,” “sad face:(,” and “work.” YouTube’s official no na channel shows those releases pulling millions of views, including 10 million for “shoot” and 7.7 million for “work.” (kompas.com) (youtube.com) That gives “rollerblade” a different role than a standard follow-up single. It arrives after no na spent 2025 establishing itself with polished pop and festival appearances, including Head in the Clouds Los Angeles on May 31, 2025, according to Tempo and setlist records. (tempo.co) (setlist.fm) The early online response has been quick. The X post highlighted in the story showed about 32,000 likes and roughly 1.5 million views on a clip tied to the song, signaling that the sound change was drawing attention beyond the group’s core fan base. (x.com) No na’s next test is whether “rollerblade” holds as more than a viral pivot. For now, the song gives the group a clearer formula: Indonesian lyrics and instruments set against a reggaeton pulse built for short-form clips and festival sets. (kompas.com)