BYD Seagull pink campaign raises PHP770,000

BYD Cars Philippines and ACMobility said they turned over PHP770,000 to the Healthway Foundation’s Cancer Care Hope Fund on April 14 at Healthway Cancer Care Hospital in Manila. The donation came from sales of the limited-edition BYD Seagull in Seashell Pink, a campaign the company launched in July 2025. BYD said the program sold 77 units, exceeding its original year-end target of 70 units. The company disclosed the turnover in an April 16 post on its website, and Philippine auto outlets reported the handover this week. ### How did the pink Seagull campaign raise the money? BYD Cars Philippines said each Seashell Pink Seagull sold generated a donation for the Healthway Foundation’s fund for cancer patients. A July 2025 campaign page described the model as a limited-quantity release and said proceeds would support what it called the Cancer Care Hero Fund, which the April 2026 turnover announcement identified as the Cancer Care Hope Fund. (bydcarsphilippines.com) The 77-unit tally translated into PHP770,000, implying PHP10,000 per vehicle contributed to the fund. That per-unit amount is an inference from the company’s reported sales total and donation amount, not a figure separately stated in the materials reviewed. ### Who received the donation, and where was it handed over? Healthway Foundation received the PHP770,000 donation during a ceremony at Healthway Cancer Care Hospital in Manila on April 14, according to BYD Cars Philippines and several Philippine auto publications that cited the event. (bydcarsphilippines.com) The fund is intended to help Filipino cancer patients and their families with care-related expenses, the company said. (bydcarsphilippines.com) Healthway Cancer Care Hospital was described by one local report as the Philippines’ first dedicated specialty cancer facility. BYD’s announcement tied the turnover to its broader partnership with Healthway Foundation and AC Health. ### Who at BYD described the campaign? Bob Palanca, managing director of BYD Cars Philippines, said in remarks carried by local outlets that the effort reflected the kind of community support ACMobility wanted to show. (bydcarsphilippines.com) Philippine auto sites quoted him as saying the campaign was about going beyond expectations and creating a positive impact in the communities the company serves. (techbeatph.com) Aiffy Liu, country head of BYD Philippines, had positioned the Seagull as an entry-point electric vehicle when the model was introduced in the market. ACMobility said in an earlier release that the Seagull was part of its push to expand affordable EV access in the Philippines. ### What is the Seagull in the Philippine market? (carguide.ph) BYD Cars Philippines lists the Seagull among its available vehicles in the country and says prices start at PHP898,000. The company describes the hatchback as part of its electric-vehicle lineup and says it uses the BYD Blade Battery and e-Platform 3.0. The July 2025 campaign page framed the Seashell Pink version as a limited-edition colorway aimed at buyers seeking a more distinctive variant. (acmobility.ph) That page also linked the campaign to support for cancer patients through the Healthway Foundation. ### What happens after the turnover? BYD Cars Philippines said the campaign had surpassed its target and completed its fundraising objective with the April 14 handover. (bydcarsphilippines.com) The company’s current Philippines website continues to list the Seagull in its vehicle lineup and provides dealer, quote and test-drive channels for prospective buyers. ACMobility, for its part, has continued to expand BYD’s local footprint. (bydcarsphilippines.com) An ACMobility release published this month said the company had appointed 11 new BYD dealers in the Philippines as it pushes wider EV adoption. (acmobility.ph) (bydcarsphilippines.com)