Samsung launches Bespoke AI range
- Samsung unveiled its 2026 Bespoke AI appliance lineup in the U.K. after a Milan Design Week showcase, adding five products across laundry, refrigeration, dishwashing and cleaning. - The priciest kitchen addition is an extractor induction hob from £1,999.99, while the headline washer costs £1,099 and claims 65% lower energy use. - The push centers on slimmer, built-in designs for European kitchens and Samsung’s wider SmartThings-connected appliance strategy. (news.samsung.com)
Samsung has launched its 2026 Bespoke AI appliance range in the U.K., expanding the lineup with five new products after a Milan Design Week reveal. (trustedreviews.com) (news.samsung.com) The new range spans an A-65% Bespoke AI Washer, modular 1 Door Fridge and 1 Door Freezer units, an Extractor Induction Hob, a dishwasher and the Jet Stick 95S vacuum. Trusted Reviews said Samsung officially unveiled the U.K. range on April 27, 2026. (trustedreviews.com) (news.samsung.com) Samsung said the washer starts at £1,099 and uses 65% less energy than the minimum required for a Class A rating, with a 7-inch Smart Screen and upgraded AI Wash+ controls. (trustedreviews.com) (news.samsung.com) In the kitchen, the new 1 Door Fridge and 1 Door Freezer are priced from £899 to £1,249, with the fridge available from April 27 and the freezer from June 8. Both add Auto Open Door access and cooling systems Samsung says are designed to keep temperatures more stable. (trustedreviews.com) (news.samsung.com) The Extractor Induction Hob folds the vent into the cooktop, removing the need for an overhead hood in island or open-plan kitchens. Trusted Reviews said it starts at £1,999.99 in the U.K. and goes on sale June 8. (trustedreviews.com) Samsung’s Bespoke AI Dishwasher is aimed at the same built-in look, with automatic adjustments to water use, temperature and cycle time based on the load. Samsung said the ECO cycle is 20% more energy efficient than the minimum A-grade requirement. (news.samsung.com) The company is pitching the range around European kitchen layouts, where tighter cabinetry, open-plan rooms and handle-free fronts matter as much as raw appliance specs. Samsung said the products were developed for “modular kitchens” and “modern European kitchens.” (news.samsung.com 1) (news.samsung.com 2) That design push sits alongside Samsung’s broader SmartThings strategy, which turns appliances into connected screens and sensors that can manage settings, recipes, reminders and energy modes from one system. Samsung’s U.K. Bespoke AI pages say the refrigerator line uses a 9-inch AI Home touchscreen as a control hub. (samsung.com) (news.samsung.com) For Samsung, the 2026 Bespoke AI range is less a one-off launch than a clearer statement that its premium appliance business now revolves around built-in design, lower energy use and connected controls. (trustedreviews.com) (news.samsung.com)
