Umi sushi lands in NYC
Umi — a celebrity‑magnet sushi spot from the U.S. South — is confirmed to open this summer in Manhattan’s Flatiron, with Kazuo Yoshida heading the sushi program and plans already bubbling in the city’s spring opening radar Eater NY.
Umi will take the address 63 Madison Avenue, near East 27th Street in Flatiron, with a targeted June 2026 arrival and a possible soft-opening window ahead of a fall debut. (nationaltoday.com) The New York site is being built out as roughly a 5,000-square-foot restaurant, and the fit-out is being handled by French design firm Gilles & Boissier. (nationaltoday.com) Owners Farshid Arshid and Charlie Hendon have said the Manhattan menu will carry signature Umi dishes — including lobster toban-yaki, wagyu steak, and an uni risotto — alongside a broadened sake list. (nationaltoday.com) The sushi program will be led by Nagasaki-born Kazuo Yoshida, whose résumé includes Juku, 1 or 8, and Jewel Bako in New York; he’s also been running an eight-seat omakase called M @ Umi in Atlanta. (ny.eater.com) Umi’s Atlanta flagship built a celebrity following in Buckhead — Jennifer Lawrence and other Hollywood names have been reported among its guests — a reputation the owners hope to translate to Manhattan. (hollywoodreporter.com) Umi’s stated approach for the Flatiron outpost pairs a sceney dining room with a dedicated omakase counter, positioned by the owners as an alternative to the city’s increasingly high-priced, omakase-only model. (nationaltoday.com)
