Who What Wear warns on five jean trends

Who What Wear published a June 1 fashion explainer that argues five summer jean trends now look “dated” and should be replaced with lighter colors and more tailored shapes. The article, written by Melissa Epifano and published in the outlet’s fashion section, advises readers to move away from brown, high-waisted, skinny, black and baggy jeans. It recommends alternatives including buttermilk and cream denim, indigo washes, straight-leg fits, stovepipe silhouettes and more tapered wide-leg cuts. The piece is part of a broader run of summer shopping and styling coverage on Who What Wear published around June 1. On the same day, the site also highlighted a separate review of summer dresses and maintained an editor-curated shopping roundup for May. ### Which jeans did Who What Wear say are out this summer? Melissa Epifano’s June 1 article lists five styles under a “dated summer jeans trends” rubric: brown jeans, high-waisted jeans, skinny jeans, black jeans and baggy jeans. (whowhatwear.com) The article frames those cuts and washes as less suited to current summer dressing than newer options. Who What Wear’s search preview says the replacements are styles “like stovepipe and wide-leg” silhouettes and colors “like indigo and cream.” The same preview says readers should “swap out your baggy jeans and black denim for styles that feel a better fit for summer.” (whowhatwear.com) ### What does the article recommend wearing instead? Who What Wear says 2026 summer denim is moving “away from black and dark brown jeans” and toward “buttermilk, cream and indigo.” The article also says “extreme silhouettes are fading,” naming baggy jeans and skinny jeans, and says fashion shoppers are trading them for “gradually tapered wide-leg jeans and straight-leg denim.” (whowhatwear.com) Stovepipe jeans are one of the clearest named substitutes in the article preview. The site presents that shape as part of a more polished denim direction for the season, alongside straighter and less exaggerated cuts. ### Is this part of a wider denim push from Who What Wear? Who What Wear has published several denim trend pieces in 2026 that point in a similar direction. (whowhatwear.com) A January article by Sierra Mayhew said some jeans styles would “look dated in 2026,” while another January feature described 2026 denim as favoring “refined fits,” “polished washes” and silhouettes that feel “modern and elevated.” A separate 2026 denim guide on the site said the year’s biggest trends include a shift toward “more tailored silhouettes,” citing industry input from brands including Agolde and Citizens of Humanity. That broader framing matches the June 1 summer-jeans article’s preference for straighter, cleaner lines over very tight or very oversized fits. ### What else did Who What Wear publish alongside it? (whowhatwear.com) Who What Wear also published “We Try Before You Buy: The Very Best Summer Dresses on the Market in 2026,” a June 1 review by Remy Farrell covering minis, midis and maxi dresses. The article was presented as a review of dresses “really worth buying this season.” The outlet’s summer and shopping coverage also includes a May fashion picks roundup and additional dress guides published in recent weeks. (whowhatwear.com) Readers looking for the denim piece can find it on Who What Wear under the fashion trends section, while the dress review appears in the site’s buying-guides coverage. (whowhatwear.com 1) (whowhatwear.com 2)