Norm's Diner to Open New Encino Location

The 24/7 diner chain Norm's Restaurant is preparing to open a new location in Encino. This will be the Googie-style restaurant's second location in the San Fernando Valley. The expansion aims to serve local demand for classic American diner food.

- The new Encino location, at 16573 Ventura Blvd, took over the space of a former Tony Roma's restaurant. - This is the second Norm's location in the San Fernando Valley, with the first being in Van Nuys, and another was planned for Northridge as part of a broader expansion. - Norm's was founded in 1949 by Norm Roybark, a used-car salesman who opened the first location near Sunset and Vine in Hollywood. - The diner's iconic "Googie" architectural style, characterized by futuristic and dramatic angles, was created by the architectural firm Armét & Davis and was designed to be eye-catching to passing motorists. - The oldest surviving Norm's, on La Cienega Boulevard, was built in 1957 and has been designated a Historic-Cultural Monument by the city of Los Angeles. - After being a family-owned business for 65 years, the Norms company was sold to investment firm CapitalSpring in 2014, which initiated a significant expansion of the chain. - The brand has become a pop culture staple, famously depicted in a 1964 painting by artist Ed Ruscha and featured in shows like "Comedians in Cars Getting Coffee" with Jerry Seinfeld.

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