Automations for Resend launched

Resend has launched Automations, a new workflow builder for emails that went live on April 13, 2026. (resend.com) The product lets developers trigger email sequences from events inside their own apps, including user signups, failed payments, abandoned carts, and trial expirations. Resend said teams can design those flows with a drag-and-drop editor or describe them in plain language for artificial intelligence to generate the workflow. (resend.com) Under the hood, an Automation starts when an app sends a named event such as `user.created` or `payment.failed` to Resend. That event can carry extra data like a plan name, amount, currency, or retry date, and Resend makes those fields available inside templates, conditions, and later steps. (resend.com) The basic idea is familiar from marketing software: a trigger starts a sequence, delays hold it, conditions split it, and later events can move it forward. Resend’s version packages that around transactional email, with step types for sending email, updating or deleting contacts, adding contacts to segments, waiting, and branching. (resend.com) That pushes Resend beyond a tool that just sends single emails through an application programming interface. The company’s launch post said Automations adds lifecycle messaging and drip campaigns, which are the longer sequences companies use for onboarding, retention, and payment recovery. (resend.com; resend.com) Resend also tied the release to the coding tools many developers already use with artificial intelligence. Its documentation says Automations can be created and inspected through the application programming interface, software development kits, command-line interface, and the company’s Model Context Protocol server, while separate Resend pages show Cursor support for sending emails, managing templates, and more than 56 tools. (resend.com; resend.com) The company framed observability as part of the pitch. Each event creates a run, and the runs view shows whether a workflow is running, completed, failed, or cancelled, along with timing and step-level errors for debugging. (resend.com) Resend’s public docs still describe parts of Automations as a private alpha feature for a limited number of users, and the preview software development kit listed there is `resend@6.10.0-preview-workflows.3`. The launch post, published April 13, says users can start with 10,000 Automation runs for free and then move to paid pricing as usage grows. (resend.com; resend.com) The release gives Resend a way to sell more than deliverability and templates: it now wants to own the logic that decides which email goes out next. The opening move is simple enough to explain in one event name — send an app event, and Resend handles the sequence that follows. (resend.com; resend.com)