WHOOP adds new AI features
- WHOOP said on May 8 it added new AI features and planned in-app clinician access, broadening its wearable platform beyond fitness tracking. - Ed Baker, WHOOP’s chief product officer, said the updates include “My Memory” and “Proactive Check-Ins” to make coaching more personal and actionable. - U.S. members will get clinician video access this summer, and Google will rename the Fitbit app Google Health on May 19.
WHOOP said on May 8 that it is adding new AI features and preparing to launch on-demand clinician access inside its app for U.S. members this summer. The Boston-based wearable company said the updates include “My Memory,” which lets users add and manage personal context for WHOOP’s AI, and “Proactive Check-Ins,” which surfaces prompts based on a user’s routines, goals and recent data. The company also said it will support electronic health record syncing through HealthEx, adding diagnoses, medications and procedures to the app. Ed Baker, WHOOP’s chief product officer, said the changes are intended to make coaching “more personal and actionable than ever.” ### Which new AI tools is WHOOP actually rolling out? WHOOP said the two headline AI additions are “My Memory” and “Proactive Check-Ins.” “My Memory” gives members a place to add, edit or delete personal details that shape recommendations, while “Proactive Check-Ins” pushes guidance at moments the system identifies as relevant, according to the company’s May 8 announcement. (whoop.com) Trusted Reviews reported on May 13 that the system is meant to account for factors such as marathon training, travel schedules, poor sleep habits and work stress. The publication said WHOOP is also redesigning its Journal feature so users can log habits, supplements and lifestyle events by voice or text, with the AI highlighting longer-term patterns tied to recovery and performance. (whoop.com) ### How is WHOOP tying those features to medical care? WHOOP said the clinical expansion starts with live, on-demand video consultations with licensed clinicians inside the app. The company said the service will launch in the United States this summer and that consultations can draw on continuous wearable data and, when available, bloodwork and medical history. (trustedreviews.com) HealthEx, a health technology platform named by WHOOP in its release, will handle electronic health record syncing. WHOOP said members will be able to pull diagnoses, medications and procedures into the app, which the company said will give users and clinicians more context for interpreting recovery, strain and other metrics. (whoop.com) ### What did WHOOP executives say about the push? Ed Baker said in WHOOP’s May 8 announcement that the company treats the product as a membership and is focused on adding value through clinician support and more tailored AI guidance. In a separate product update published the same day, Baker said WHOOP is moving to a quarterly cadence for explaining what is shipping and what is still in development. (whoop.com) Baker’s product note said some features are already live, including My Memory and Proactive Check-Ins, while other changes are scheduled for later in the quarter or this summer. Those include deeper app integrations, workout auto-detection improvements, strength-training updates and a new heart-rate algorithm, according to the post. ### How are other outlets framing the move? (whoop.com) Trusted Reviews said on May 13 that the AI updates are designed to make WHOOP’s health insights “feel a lot more personal.” The publication also said the larger shift may be the company’s move into clinical health features through telehealth and record syncing. Longevity.Technology reported the same day that WHOOP is moving “deeper into clinical care” as Google prepares to rename the Fitbit app the Google Health app on May 19. (whoop.com) That report contrasted WHOOP’s telehealth and health-record strategy with Google’s broader consumer health platform push. ### What comes next, and when? (trustedreviews.com) May 19 is the date Longevity.Technology cited for Fitbit’s app rebrand to Google Health. WHOOP, for its part, said U.S. clinician access will arrive this summer as a paid add-on, while medical-record integration with HealthEx is coming this quarter. Baker said future quarterly updates will outline what the company has shipped and what remains on the roadmap. (longevity.technology)