REI boycott threat

- Union‑backed employees at REI’s Denver flagship escalated organizing by unfurling a 25‑foot banner and threatening a consumer boycott during REI’s May anniversary sale. - Organizers say targeting the Platte Street store’s anniversary sale is meant to pressure management publicly rather than keep the dispute internal. - The Denver Gazette covered the April 18 banner and the boycott threat, which could dent foot traffic and sales during one of REI’s largest retail weekends. (denvergazette.com)