Baseten billboard activity
AI startups including Baseten have been linked to recent San Francisco insider‑targeted billboards, signaling brand and growth pushes in the city’s AI scene. Those marketing moves often accompany hiring and product momentum. (techspot.com)
Baseten confirmed a $300 million Series E announced Jan. 23, 2026 at a $5 billion valuation with IVP, CapitalG and NVIDIA named as anchor investors. (businesswire.com ) Six months earlier Baseten closed a $150 million Series D at a $2.15 billion valuation on Sept. 5, 2025, a round led by BOND with CapitalG and others participating. (businesswire.com ) Company statements and reporting say Baseten’s revenue and inference activity expanded rapidly—Baseten’s blog reports inference volume rose roughly 100x year‑over‑year, and third‑party coverage has cited revenue growth “more than 10x” in a 12‑month span. (baseten.co ) (finance.yahoo.com ) Hiring listings show a clear engineering ramp: Baseten’s public jobs pages list dozens of open roles across model performance, GPU kernels, SRE and forward‑deployed engineering, with third‑party job aggregators listing roughly 40–60 openings. (jobs.ashbyhq.com ) (ziprecruiter.com ) Third‑party trackers put Baseten’s headcount in the mid‑hundreds range—Latka reported ~147 employees in 2025 while LeadIQ listed about 186 employees as of Feb. 2026—consistent with a post‑fundraise scale‑up. (getlatka.com ) (leadiq.com ) Industry reporting on the San Francisco billboard wave cites a roughly 30% increase in local billboard rental revenue between 2023 and 2025 and quotes Baseten’s head of marketing, Mike Bilodeau, describing the ads as deliberately inscrutable—“if‑you‑know‑you‑know.” (digitalsignagetoday.com )
