Tesla launches Cybertruck and Optimus coffee
- Tesla added two coffee-themed products to its online shop this week: a $125 CyberDemitasse Espresso Set inspired by Cybertruck and a $40 Tesla Optimus Coffee Break Tee showing Optimus at Tesla Diner. - The espresso set includes two 2-ounce porcelain cups and plates made in Portugal, while the tee’s graphic shows Tesla’s humanoid robot drinking espresso, extending two flagship designs into merch. - The drop lands days after Tesla’s April 22 earnings call, when Elon Musk said Optimus production would start in late July or August at Fremont. (electrek.co)
Tesla has turned two of its most recognizable designs into coffee merch: a Cybertruck-themed espresso set and an Optimus coffee-break T-shirt. (shop.tesla.com 1) (shop.tesla.com 2) The new CyberDemitasse Espresso Set is listed at $125 in Tesla’s online shop. Tesla says the limited-edition set is inspired by Cybertruck’s angular design and includes two 2-ounce porcelain cups and two plates. (shop.tesla.com) Tesla says the cups are made from high-fired white porcelain, are microwave- and dishwasher-safe, and are made in Portugal. The product page says each cup carries a floating handle and Tesla branding on the cup and plate. (shop.tesla.com) The second item is not drinkware but apparel tied to the same coffee theme. Tesla’s $40 Optimus Coffee Break Tee shows the company’s humanoid robot drinking espresso at Tesla Diner, with a Tesla wordmark on the back. (shop.tesla.com) Both products sit inside Tesla’s broader Lifestyle section, alongside other branded home and drink items such as the $35 Tesla Thermal Mug and the $65 Tesla Salt + Pepper Shakers. (shop.tesla.com 1) (shop.tesla.com 2) Tesla has been selling Cybertruck-branded accessories for months, from a $700 cooler to a $2,750 CyberTent, and the espresso set pushes that design language further into household goods. (shop.tesla.com 1) (shop.tesla.com 2) The Optimus tie-in arrives as Tesla is again talking up its robot program. On Tesla’s April 22, 2026 earnings call, Elon Musk said Optimus production would begin at Fremont in late July or August, according to Electrek’s report on the call. (electrek.co) Tesla’s apparel catalog already includes several Optimus shirts, including the $45 Optimus Code Tee and $40 Optimus Earth Day Tee. The coffee-break version adds a diner-and-espresso motif to a product line Tesla has been expanding beyond vehicles. (shop.tesla.com) For Tesla, the launch is small next to cars, batteries and software, but it keeps Cybertruck and Optimus visible in the company’s store between larger product updates. (shop.tesla.com) (electrek.co)
