Huge Vietnam food festival
Ho Chi Minh City’s Saigontourist Group is running a sprawling Culinary Culture Festival featuring over 500 dishes and drawing big weekend crowds — a clear sign street‑food tourism is booming in Vietnam. ( ) Organizers are leaning into scale and spectacle, making this a major draw for food‑focused travelers in 2026. (vietnam.vn)
The festival runs four days — March 26–29, 2026 — at Van Thanh Tourist Area in Ho Chi Minh City with public hours listed as 15:00–22:00 daily. (saigontourist.edu.vn) Organizers say roughly 50 hospitality units from across Vietnam are participating this year, bringing operators from hotels, tourist villages and independent vendors. (english.thesaigontimes.vn) Program layout is built around 10 themed experience clusters (for example: Tây Bắc, miền Trung, miền Nam, seafood, royal cuisine, rice‑based specialties, village cakes, Vietnamese tea, vegetarian and international). (baoxaydung.vn) Planned highlights include the formal honouring of 10 chefs behind signature regional dishes, recognition of 10 standout mixologists, and a “Top 10” contest for the most dynamic and creatively designed booths. (en.vietnamplus.vn) Saigontourist launched Early Bird ticketing and promotional bundles for the event and published local hotline numbers for ticket sales and inquiries through its event pages. (saigontourist.edu.vn) The festival is presented as an annual flagship by Saigontourist and has been marketed internationally after receiving consecutive World Culinary Awards titles in recent years, reinforcing its positioning as a major regional food tourism draw. (travelviet.net)
