Guidde Raises $50M for AI Adoption and Training Platform
AI digital adoption platform Guidde has raised an oversubscribed $50 million funding round. The company's platform addresses two challenges: teaching employees how to use new AI tools and training AI agents to reliably automate complex business workflows.
- The $50 million Series B funding was led by PSG Equity, with notable participation from monday.com and previous investors including Norwest, Entrée Capital, and Qualcomm Ventures. - Guidde was founded in 2020 by CEO Yoav Einav and CPO Dan Sahar, who drew on their previous experiences as product leaders in cybersecurity and machine learning to address challenges in product adoption. - The platform's core technology uses AI to automatically generate step-by-step video guides by recording user workflows, then creating documentation that can be delivered within applications like Salesforce, Workday, and SAP. - Beyond human training, Guidde provides an API that makes the captured workflow data available to train AI agents, aiming to reduce automation errors and hallucinations. - The company reports having more than 4,500 customers, including Nasdaq, Yahoo, Anheuser-Busch, and Bayer, and has seen its annual revenue triple for three consecutive years with over 90% customer retention. - Guidde's use of generative AI for automated narration and storyline creation positions it within the broader trend of Digital Adoption Platforms (DAPs) that are evolving from simple guides into intelligent, proactive assistants.
