Wisdom Kaye's Prada Premiere Look
- Style influencer Wisdom Kaye turned heads at The Devil Wears Prada 2 premiere in New York City. (x.com) - The premiere look post earned about 42,000 likes and 770,000 views on social within hours. (x.com) - His viral appearance underlines how red-carpet tie-ins still drive fashion conversation online. (x.com)
Wisdom Kaye used the New York premiere of *The Devil Wears Prada 2* to turn a movie red carpet into a fashion event of its own. (disneyplus.com) Kaye was one of the creators photographed at the film’s April 20 premiere at Lincoln Center, where Disney+ and Hulu livestreamed arrivals beginning at 5:30 p.m. Eastern. Getty’s event gallery lists him alongside creators including Golloria George, Charles Gross, Jessica Wang and Nava Rose Rabago. (disneyplus.com) (gettyimages.com) The premiere itself was built as a fashion-facing launch, not just a film screening. Disney said the livestream would feature “fashion moments,” celebrity arrivals and cast interviews ahead of the movie’s May 1 theatrical release. (deadline.com) (disneyplus.com) That setup helps explain why Kaye drew attention there. He is not a traditional entertainment reporter or actor in the franchise; he is a fashion creator with 14.4 million TikTok followers and 492.3 million likes on the platform, where his account bio identifies him with IMG Models. (tiktok.com) Kaye’s role in fashion has expanded well beyond social posting. TIME included him on its 2025 TIME100 Creators list and described him as a model signed to IMG, a stylist and a creative director after his rise from outfit videos posted in 2020. (time.com) His connection to Prada also predates this week’s premiere. TikTok posts on his account show him getting ready with Prada Beauty for the brand’s Fall/Winter 2025 menswear show in Milan, and Getty photographed him outside Prada during Milan Fashion Week in January 2025. (tiktok.com) (gettyimages.com) The film’s own campaign has leaned into that overlap between cinema and fashion. Deadline reported that Meryl Streep and Anne Hathaway promoted the sequel in Mexico City on March 30 and in Seoul on April 8 before the New York premiere. (deadline.com) Kaye had already been tied to the sequel’s orbit before the premiere night. Getty photographed him on the set of *The Devil Wears Prada 2* in New York on August 18, 2025, months before the studio’s April 2026 red-carpet rollout. (gettyimages.com) By the time cameras rolled at Lincoln Center, the red carpet had become a meeting point for studio publicity, luxury branding and creator reach. Kaye’s appearance fit that formula exactly: a fashion-native internet star arriving at a film premiere designed to be watched like a runway. (disneyplus.com) (deadline.com)