3CLogic Inks Deal with Apex Systems

Rockville-based 3CLogic, an AI-powered contact center platform, has been chosen by IT staffing and services firm Apex Systems. The partnership will integrate 3CLogic's contact center capabilities into Apex's ServiceNow-aligned delivery model.

Rockville-based 3CLogic, founded in 2005, has raised a total of $27.3M in funding. The company, which specializes in cloud contact center solutions, has an estimated annual revenue of $24.2 million. This partnership is one of several recent collaborations for 3CLogic, which has also recently teamed up with companies like Astreya Partners and NewRocket to expand its AI-powered voice solutions within the ServiceNow ecosystem. Apex Systems, headquartered in Richmond, VA, is a significantly larger enterprise with an estimated annual revenue of $2.9 billion and over 14,000 employees. Founded in 1995, it was acquired by ASGN Incorporated in 2012 and operates as part of ASGN's commercial segment. ASGN has been actively acquiring other companies, including the recent purchase of TopBloc, a Workday consultancy, for $340 million. The integration with ServiceNow is a key element of this deal. ServiceNow is a major enterprise service management platform that automates workflows across IT, HR, and customer service. By embedding its contact center AI into ServiceNow, 3CLogic aims to connect front-office voice interactions with back-end operational workflows, a move designed to improve efficiency and customer experience. This collaboration reflects a broader industry trend of integrating communication channels directly into enterprise management platforms. As more customer interactions start digitally but escalate to voice calls, companies are seeking unified platforms to manage the entire customer journey. 3CLogic's focus on being "purpose-built for ServiceNow" highlights this strategic direction.

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