Choice Hotels Faces Protest Over Egg Sourcing
An activist posted about a protest targeting Choice Hotels for its slow progress on commitments to source only cage-free eggs. The issue highlights the growing importance of supply chain transparency and animal welfare in hospitality sourcing. The campaign notes the commitment impacts an estimated 210 million eggs annually.
- Choice Hotels initially committed in January 2020 to source 100% cage-free eggs for all its properties globally by the end of 2025. - According to its 2024 Sustainability Report, more than 20% of the company's global egg expenditure is on cage-free products. The report also notes that suppliers in 11 of its main markets, which covers over 90% of its hotels, have cage-free options available. - Activist groups, including The Humane League and the Open Wing Alliance, have criticized Choice Hotels for what they describe as a lack of significant progress and for removing the 2025 deadline from its website. - The campaign against Choice Hotels is part of a broader push by the Open Wing Alliance, a global coalition of 95 organizations, which is also targeting other hotel groups for failing to meet their cage-free commitments. - For comparison, Hilton reported in 2021 that it was on track to meet its 2025 goal, having already sourced over 70% of its eggs in the U.S. and U.K. from cage-free sources. - Marriott International has also faced protests for its slow progress, reporting that as of late 2025, it had only achieved 42.65% cage-free sourcing in Southeast Asia. By the close of 2024, 47% of egg purchases in its franchised hotels in the U.S., Canada, and the Caribbean and Latin America were cage-free. - Hyatt reported that as of 2024, 56% of its global egg supply was cage-free. - The broader hospitality industry is facing supply chain challenges in the transition to cage-free eggs, with issues like avian flu outbreaks and higher costs impacting availability in certain regions.
