Maggie Gyllenhaal's 'The Bride' HBO Max

- Warner Bros. Discovery said on May 15 that Maggie Gyllenhaal’s “The Bride!” will begin streaming on HBO Max on May 22. - HBO Max set May 22 for the streaming debut, with HBO’s linear premiere scheduled for May 23 at 8 p.m. ET. - On May 22, HBO Max will carry the film globally; HBO will air it on May 23.

Warner Bros. Discovery said on May 15 that “The Bride!,” Maggie Gyllenhaal’s Frankenstein-inspired film starring Jessie Buckley and Christian Bale, will begin streaming on HBO Max on May 22. The company said the movie will make its global streaming debut on the service that day, with a linear HBO premiere set for May 23 at 8 p.m. ET. The announcement came a little more than two months after the film’s March 6 theatrical release by Warner Bros. Pictures. Trade reports and box-office trackers said the movie struggled in theaters, prompting attention to how quickly it is moving to the company’s streaming platform. ### When does the movie arrive on HBO Max? May 22 is the streaming date Warner Bros. Discovery gave for “The Bride!” in its release announcing the home debut. The company said the film will stream exclusively on HBO Max starting that Friday and will follow on HBO the next evening. (thefutoncritic.com) May 23 at 8 p.m. ET is the HBO linear air date listed in the same release. UPI, citing the press release, reported the same schedule on May 15. ### What is “The Bride!” and who is in it? Maggie Gyllenhaal wrote, directed and produced “The Bride!,” according to Warner Bros. (thefutoncritic.com) Discovery’s release. The film stars Jessie Buckley and Christian Bale, with Peter Sarsgaard, Annette Bening, Jake Gyllenhaal and Penélope Cruz also listed in the cast in widely published credits. (upi.com) Warner Bros. has described the film as a new take on the “Bride of Frankenstein” story. Coverage from Deadline and other entertainment outlets called it a Gothic romance built around Gyllenhaal’s reinterpretation of the Frankenstein mythology. (thefutoncritic.com) ### How did the film perform in theaters? March 6 was the domestic release date listed by Box Office Mojo for “The Bride!,” which opened in 3,304 theaters. Box Office Mojo reported a domestic opening weekend of about $7.1 million. Deadline reported on March 8 that the film opened to $13.6 million worldwide and said the production budget was about $80 million. (deadline.com) Variety reported the same global opening figure and put the production budget at $90 million, not including a reported $65 million in marketing costs. Those figures came from trade publications, not from Warner Bros. (boxofficemojo.com) Discovery in the May 15 streaming announcement. ### Why did the HBO Max date draw attention? May 15 was the date several outlets, including Deadline, Bloody Disgusting and Bleeding Cool, reported the HBO Max premiere plan. Those reports focused on the short gap between the theatrical release and the streaming debut after the movie’s weak box-office run. (deadline.com) Warner Bros. Discovery did not characterize the move as a response to box-office results in the release announcing the date. The company said only that the film would make its global streaming debut on HBO Max on May 22. (deadline.com) ### Where can viewers watch it next week? HBO Max is the streaming destination Warner Bros. Discovery named for the film’s home debut. The company said the title will be available there globally on May 22. (thefutoncritic.com) Saturday, May 23, is the next scheduled step after the streaming launch, when HBO will air “The Bride!” at 8 p.m. ET, according to the company’s release. (thefutoncritic.com)

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