Laufey teasers 'Madwoman'

Laufey’s “Madwoman” teaser landed before the full video did, and the clip already named a cast bigger than a standard one-artist rollout: Lola Tung, Olympic champion Alysa Liu, KATSEYE member Megan Skiendiel, and Hudson Williams, with Warren Fu directing and Molly Long handling choreography. (youtube.com) That matters because “Madwoman” is not a loose single floating on its own. It is part of *A Matter of Time: The Final Hour*, the deluxe edition now sitting at the top of Laufey’s official site alongside her current album campaign. (laufeymusic.com) The timing is tight on purpose. The song “Madwoman” arrived on Friday, April 10, 2026, and Laufey’s official YouTube post says the full music video premieres on Monday, April 13, 2026, at 10 a.m. Eastern Time. (youtube.com) Laufey has spent the last few years building a very specific lane: old-pop and jazz phrasing, string-heavy arrangements, and a younger internet audience that treats each visual like an event. Her official YouTube channel says she has 3.23 million subscribers and describes her music as jazz-and-classical-infused pop. (youtube.com) So the teaser is doing two jobs at once. It is selling one new song from the deluxe album, and it is also widening the audience by pulling in Lola Tung from *The Summer I Turned Pretty*, Alysa Liu from figure skating, and Megan Skiendiel from a global pop group. (youtube.com) Warren Fu’s name is part of the pitch, too, because his videos usually arrive with a polished, cinematic look rather than a quick performance clip. Laufey put his credit directly into the teaser announcement instead of leaving it for end titles, which tells you the visual is being marketed as a co-star to the song. (youtube.com) Molly Long’s choreography credit adds another clue about what the full video is aiming for. When an artist names a choreographer in a 24-second trailer, it usually means movement is part of the concept, not just background decoration. (youtube.com) The result is a rollout that looks closer to a mini ensemble film than a one-camera music post. By the time the full “Madwoman” video arrives on April 13, the teaser has already framed it as a deluxe-era centerpiece instead of just another extra track. (youtube.com; laufeymusic.com)