Hanoi travel mart

The Vietnam International Travel Mart (VITM) is set for April 9–12 in Hanoi with 450 domestic and international booths — organisers expect a heavy culinary presence that will likely include top bánh mì vendors (en.nhandan.vn). If you’re chasing Vietnamese street food, VITM looks like a concentrated weekend to sample regional stalls, tours and travel operators in one place (vietnamtourpackages.com).

The Vietnam Association of Travel Agents (VITA) and event partner VISTA are listed as organisers, and the fair is staged at the International Centre for Exhibition (I.C.E.) in Hanoi. (vitm.vn) Organisers have publicly shifted VITM’s emphasis toward business-to-business networking to boost inbound tourism. (vietnamnews.vn) A dedicated B2B networking programme is expected to bring about 350–400 registered buyers, including roughly 150 international travel firms and around 200 domestic companies. (portal.clubrunner.ca) Organisers say delegations will come from about 15 countries and territories and from 34 Vietnamese provinces, with participation by more than 600 enterprises. (vovworld.vn) The event programme lists a full-day B2B schedule plus seminars run by the Vietnam Tourism Association (VITA) and regional promotion sessions such as a Gia Lai tourism presentation. (vitm.vn) The previous edition in 2024 attracted over 80,000 visitors, featured more than 700 enterprises from 16 countries and territories, and recorded sales of about 10,000 tour products. (vietnamnews.vn) Historical figures show VITM 2019 drew roughly 30,000 customers and reported a turnover of VND 322 billion (about US$14 million). (en.qdnd.vn)

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