Google Launches Gemini-Powered Fitbit Coach on iPhones
Google has expanded its Gemini-powered Fitbit Coach service to iPhones and new regions. The AI coach provides users with dynamic, personalized training plans and real-time feedback that adapts to their fitness goals and progress. The move represents a significant push into cross-platform AI fitness applications, releasing an AI coaching experience on Apple's platform.
- The Fitbit Coach is still in a Public Preview program, meaning Google is actively gathering user feedback. Access requires a Fitbit Premium subscription, which costs $9.99 per month. - This feature was first launched for Android users in the U.S. in October 2025 before its current expansion to iPhones and additional countries including the UK, Canada, Australia, New Zealand, and Singapore. - The AI coach utilizes Google's Gemini models, which have been fine-tuned for health and fitness applications through a process involving "1 million human annotations and more than 100k hours of human evaluation". - Users can interact with the AI through a conversational chatbot to create personalized workout plans based on their goals, available equipment, and real-time data like sleep quality or reported injuries. - The global wearable AI market was valued at over $20 billion in 2023 and is projected to exceed $100 billion by 2030, highlighting the significant growth in this sector. - This move contrasts with recent reports that Apple is scaling back its ambitions for a similar AI-powered health coaching service, instead planning to release smaller, individual features into the Apple Health app. - The system integrates data from various sources, including Fitbit devices, the Pixel Watch, Google Health Connect, and Apple HealthKit, to provide a more holistic view of a user's health. - Google completed its $2.1 billion acquisition of Fitbit in January 2021, stating the deal was "about devices, not data" and committing to keeping Fitbit health data separate from Google ads data.
