Freelander returns EV
Land Rover is reviving the Freelander name as a standalone, all‑electric brand in China — it’s being developed in partnership with Chery and teaser images have already been released ahead of an imminent public debut. This relaunch targets the world’s largest EV market and repackages the Freelander badge for electrification when it hits a major Chinese auto event in the next few days. (sowetan.co.za)
The CJLR joint venture has scheduled a global reveal for the first Freelander model on March 31, 2026. (carnewschina.com) The debut vehicle is reported to sit on an 800‑volt electrical architecture and will be offered in battery‑electric and plug‑in hybrid forms. (msn.com) Official teasers and recent spy photos show a boxy, rugged six‑seat SUV with a new pixel‑style LED lighting signature and off‑road body cues. (autoevolution.com) Jaguar Land Rover’s China venture says the marque will be built by the Chery‑JLR operation and distributed through a separate Chery dealer network rather than through JLR’s existing premium channels. (media.jaguarlandrover.com) The project carries a reported capital commitment of roughly 3 billion yuan and the first model is tracked internally under the code E0V, with production activity tied to Chery’s Changshu facilities. (carnewschina.com) Company statements and media reporting indicate the line will launch in China first with plans for later exports, including confirmed intentions to sell Freelander models in Europe. (media.jaguarlandrover.com)
