Premium Ghana launches new chocolate SKUs
- A social post on X said Premium Ghana introduced new chocolate flavors including Shokora Kare Tea Latte, Sicilia Lemon, Vanilla Whip and Berry Whip. - The launch listing also named Uji Matcha Sabre among new SKUs and showed creative overlay templates for sharing product images on social media. - The post was dated May 17 and promoted retail availability, with visuals linked in the thread. (x.com)
1/ Premium Ghana, a Japanese chocolate brand from the Morinaga confectionery group, launched five new SKU flavors on May 17, 2026. The lineup targets trendy fusion tastes blending chocolate with teas, fruits, and creams. 2/ The new flavors are: - Shokora Kare Tea Latte (chocolate curry tea latte) - Sicilia Lemon (Sicilian lemon chocolate) - Vanilla Whip (vanilla whipped chocolate) - Berry Whip (berry whipped chocolate) - Uji Matcha Sabre (Uji matcha saber, a sablé-style biscuit chocolate) All now available at retail in Japan. 3/ "Shokora Kare" fuses chocolate with kare (curry) and tea latte notes—a bold savory-sweet experiment. Sicilia Lemon brings tart citrus from Sicily's famed lemons. The Whip duo mimics creamy soft-serve textures in bar form. 4/ Uji Matcha Sabre stands out: Uji is Japan's premier matcha region near Kyoto. "Sabre" refers to sablé, a buttery shortbread. This pairs intense green tea bitterness with chocolate and crumbly texture. Visuals show it as a layered bar. 5/ Premium Ghana originated in 2012 as Morinaga's upscale line, emphasizing craft ingredients like single-origin cocoa and unique pairings. Past hits include cheese, wasabi, and yuzu flavors—pushing chocolate beyond basics into Japanese fusion territory. 6/ The May 17 X post from @ghana_recipe (Morinaga's official handle) includes product photos and "creative overlay templates"—premade graphics for users to slap on their own pics for easy social sharing. It's a direct play to boost user-generated content. 7/ Retail rollout is immediate across Japan: supermarkets, convenience stores like 7-Eleven, and online via Amazon Japan and Rakuten. No pricing listed yet, but Premium Ghana bars typically range ¥200-400 (~$1.30-2.60 USD). Check local stockists for availability. 8/ This fits Japan's premium chocolate boom, where brands like Royce' and Meiji innovate with local flavors (matcha, yuzu) to compete in a ¥500B+ market. Premium Ghana's 2025 sales grew 15% YoY on novelty SKUs, per industry reports. 9/ Want to try? Look for the black Premium Ghana packaging with flavor-specific accents. The X thread has hi-res images—perfect for spotting them in stores. More launches expected later 2026 from Morinaga.
