Miracle Pay Rolls Out Crypto Point-of-Sale System
Miracle Pay has begun a global rollout of its service enabling merchants to accept cryptocurrency payments at the point of sale. The system is designed to integrate with merchants' existing payment workflows and infrastructure.
Miracle Pay is a component of the broader Miracle Cash & More ecosystem, which was founded in Turkey in 2019. The ecosystem includes a range of financial products such as the Miracle Chain, Miracle Wallet, and physical crypto exchange stores, with a notable location in Amsterdam. The system is designed to bridge traditional finance with cryptocurrency by allowing merchants to accept digital assets that can be instantly converted to fiat currency, addressing the issue of price volatility. The company's strategy for scaling hinges on partnerships with major point-of-sale (POS) terminal providers, including Ingenico and PAX Technology. This approach allows Miracle Pay's software to be integrated into the existing hardware used by millions of merchants, removing the need for new equipment. The company is listed as a payments app on Ingenico's partner gallery for the European market, targeting retail, hospitality, and food and beverage industries. A key figure in the strategic direction of Miracle Pay's parent company, MetaTerra, is Chairman Douglas Anderson, founder of Wall Street Capital Partners. Anderson's role focuses on establishing corporate governance and structure to support the ecosystem's global growth. The leadership team also includes Ünsal Koç, who was appointed CEO of Miracle Pay. One of the first large-scale rollouts being discussed is for the new Bucharest Capital Airport in Romania. This project, still pending final approvals, would see Miracle Pay integrated across duty-free shops, food and beverage vendors, parking, and other retail services within the airport. This potential implementation is highlighted as a showcase for operating in a demanding, high-volume retail environment.