EoS keeps growing fast

EōS Fitness did not spend the first quarter of 2026 doing the slow version of growth. In three months, it bought 14 gyms, signed 11 new leases and opened three clubs, and it said on April 9 that it still expects to reach 250 gyms by 2030. (eosfitness.com) That mix tells you what kind of expansion this is. Buying 14 existing big-box gyms gets keys in hand faster than waiting for 14 ground-up builds, while 11 leases keep the next wave moving behind them. (eosfitness.com) EōS said the 14 acquired gyms are in Arizona, California, Florida and Texas, which are already core states for the chain. Its own gym finder lists Arizona, California, Florida, Nevada and Utah as active markets, with Texas marked as “coming soon,” so the company is filling in places it already understands instead of scattering into random territory. (eosfitness.com 1) (eosfitness.com 2) The company now says it has more than 225 locations open or on the way nationwide. That wording matters because “open or on the way” combines operating clubs with signed pipeline sites, which makes lease signing almost as important as ribbon cutting. (eosfitness.com) You can see that pipeline on EōS’s own “coming soon” page. It lists dozens of future sites across Arizona, California, Florida, Georgia, Nevada and Texas, including multiple 2026 openings in Houston, San Antonio, Dallas-Fort Worth and Phoenix-area suburbs. (eosfitness.com) This is the budget-gym playbook at full speed. EōS calls itself a “High Value. Low Price.” chain, which means it tries to sell a big-box gym experience at a monthly price that can compete with cheaper habits, not just with luxury clubs. (eosfitness.com) Private equity is helping fund that push. TSG Consumer said on May 12, 2025 that it had signed a deal to acquire EōS Fitness and said the partnership would help the chain expand into new and existing markets and accelerate innovation. (tsgconsumer.com) The real estate market is also lining up behind chains like this. Athletech News reported that gyms, fitness studios and spas made up more than 50 percent of total United States retail square footage leased by service-oriented tenants for the first time, which means landlords increasingly see fitness as a steady traffic driver. (athletechnews.com) At the same time, retail space is not easy to come by. CBRE said in its 2025 retail outlook that availability will remain limited, so locking up 11 leases in one quarter is less like casual shopping and more like reserving scarce seats before someone else does. (cbre.com) EōS has been building toward this for a while. In November 2024, it said it planned to open more than 50 locations in Georgia over the next ten years, with the first several gyms expected by 2027, so the 2030 target is tied to a map that already stretches beyond its Southwest base. (eosfitness.com) Put together, the first quarter numbers show a chain using three engines at once: acquisitions for speed, leases for future inventory and openings for visible progress. When a gym company can add 28 locations to the board in one quarter before counting all the construction still ahead, 250 by 2030 stops looking like a slogan and starts looking like a schedule. (eosfitness.com)