Kenya Airways travel push

Kenya Airways is pushing deeper into packaged travel with KQ Holidays, a booking platform that combines flights, hotels, transfers and activities in one purchase. (corporate.kenya-airways.com) The airline said in March 2026 that KQ Holidays was launched with TUI Airline Holidays and lets customers either book services separately or bundle them into dynamic packages. Kenya Airways said the platform uses real-time inventory and personalized options. (corporate.kenya-airways.com) On its consumer site, Kenya Airways describes KQ Holidays as a “one stop shop” for flights, hotel accommodation, airport transfers, car hire, tours, excursions and travel insurance. The airline says the service has been revamped into a fully digital product and that holiday travel booked there uses Kenya Airways flights. (kenya-airways.com) This push extends a strategy Kenya Airways began in July 2024, when it relaunched KQ Holidays as an online platform for tailor-made trips across 12 destinations including Nairobi, Mombasa, New York, Paris and Dubai. At the time, the airline said customers could create, book and pay for customized packages in real time. (corporate.kenya-airways.com) The 2026 version goes further by tying the product directly to TUI’s white-label holiday technology and by adding stopover itineraries through Nairobi for connecting passengers. Kenya Airways said travelers passing through its hub can add a short stay in Kenya within a single booking. (corporate.kenya-airways.com) Kenya Airways is making the move after returning to profit. The airline reported a KSh 5.4 billion profit after tax for the year ended Dec. 31, 2024, compared with a KSh 22.6 billion loss a year earlier. (nse.co.ke) The airline’s own KQ Holidays pages frame the product as more than a fare sale. They promise bundled leisure bookings, Asante Rewards points on eligible flights, and package support through a Kenya Airways-branded storefront operated with TUI in different markets. (kenya-airways.com 1) (kenya-airways.com 2) The immediate message is simple: Kenya Airways wants travelers to book more of the trip with the airline, not just the seat. KQ Holidays puts that pitch on the front page of the carrier’s website alongside flight search and other core travel services. (kenya-airways.com)