Kolkata's Graffiti 3.0
Kolkata's Graffiti 3.0 — the third annual street-art festival near Tollygunge NSHM led by Sayan and team — is already buzzing as a new photo spot and local cultural moment (x.com).
NSHM’s campus has hosted organised wall‑art programming before: in April 2022 the college staged a Wall Art Festival where French graffiti artist Skio painted a mural with assistance from about 30 NSHM Design School students. (telegraphindia.com) Artist Sayan Mukherjee — credited on recent projects around South Kolkata — led the Colour Corridor installation that deployed Asian Paints’ Chromacosm palette and helped create murals covering roughly 8,300 square feet. (civilsocietyonline.com) The broader St+art Kolkata Festival 2025–26, presented with Asian Paints, has funded several neighbourhood interventions and an indoor exhibition at TRI Art & Culture Centre, signalling institutional backing for large public murals in the area. (architectandinteriorsindia.com) NSHM Knowledge Campus sits on Basanta Lal Saha Road in Tollygunge, a location that places nearby walls and lanes within easy walking distance of the campus and the Tollygunge Club. (mapcarta.com) Recent public‑art projects in South Kolkata have relied on partnerships between brands, foundations and local cultural groups — Asian Paints, St+art India Foundation, Start India Foundation and TRI among them — to finance and curate multi‑wall works. (architectandinteriorsindia.com) Coverage of the Colour Corridor and similar interventions describes the new murals as “open‑air galleries” that attract visitors for photographs and lingered engagement, a pattern that helps explain why temporary street‑art festivals quickly become local photo spots. (civilsocietyonline.com)
