Salumeria Rosi Debuts Second NYC Location
Northern Italian restaurant and salumeria, Salumeria Rosi, has officially opened its second New York City location. The new outpost is located at 222 Avenue B in the East Village, expanding the restaurant's footprint in the city.
The original Salumeria Rosi first opened on the Upper West Side in 2008, a venture by renowned Tuscan chef Cesare Casella in partnership with the Rosi family, owners of the Italian cured meats producer Parmacotto. The restaurant, located at 283 Amsterdam Avenue, quickly became known for its authentic salumi, handcrafted pastas, and Tuscan-inspired small plates. It was also a favored spot of the late Anthony Bourdain. Chef Cesare Casella, known for the sprig of rosemary he always wears, established his reputation in New York after earning a Michelin star at his family's trattoria in Italy. Before Salumeria Rosi, he opened other acclaimed New York restaurants, including Beppe and Maremma. Casella sold Salumeria Rosi in October 2015, and the restaurant is now owned by Andrew Loscalzo, who is spearheading the East Village expansion. The new location at 222 Avenue B takes over the space formerly occupied by The Roost, a coffee shop by day and a speakeasy-style bar by night that closed in the spring of 2024. Loscalzo personally designed the new restaurant, drawing inspiration from Milanese style and traditional salumerias. The centerpiece is a custom travertine bar crafted by Italian masons. While maintaining the core menu of its uptown predecessor, the East Village outpost introduces a neighborhood café that opens at 8 a.m. daily. The café serves coffee from Italian roaster Hausbrandt and breakfast pastries like cornetti and sfogliatelle. Exclusive to the new location is the Crochette di Prosciutto, a béchamel croquette with prosciutto di parma.