Laufey teases big video
Laufey teased a new music video for “Madwoman” that drops April 13, and the preview already drew big engagement — the clip credits director Warren Fu and guest appearances from Hudson Williams and Olympic skater Alysa Liu, which gives the release crossover pop and visual‑art momentum. The tease hit roughly 38k likes and 700k+ views on the preview post, so the official video will arrive with clear audience pull (x.com).
Laufey’s next move is not just a song drop. The “Madwoman” trailer says the full video premieres Monday, April 13, at 10 a.m. Eastern time, and the cast list already reads more like a crossover short film than a standard pop upload. (youtube.com) The trailer names director Warren Fu and credits Hudson Williams, Alysa Liu, Megan Skiendiel, and Lola Tung alongside Laufey. That matters because Fu is known for stylized, high-concept visuals, so the teaser is selling a look as much as a track. (youtube.com) “Madwoman” is also not a loose single floating on its own. Apple Music lists it as track 16 on *A Matter of Time: The Final Hour*, the 19-song deluxe edition that arrived on April 10, 2026. (music.apple.com) That deluxe release extends *A Matter of Time*, which Apple Music lists as Laufey’s 14-track 2025 album. In Apple Music’s album notes, Laufey says the record was shaped by “falling in love for the first time” while she was touring behind *Bewitched*. (music.apple.com) So the video lands at a useful moment for her catalog. Instead of reopening an old era, it gives the deluxe edition a fresh centerpiece three days after release and puts a new visual on one of the added songs. (music.apple.com) The Alysa Liu cameo gives the trailer an audience far outside pop music fandom. Liu won the 2025 World Figure Skating Championships in Boston on March 28, becoming the first American woman to take that title since 2006. (usfigureskating.org) The trailer also folds in young-screen talent with Hudson Williams and Lola Tung, while Megan Skiendiel brings in a separate pop audience through KATSEYE. In other words, the casting turns one four-minute music video into a meeting point for indie-pop fans, television fandoms, and sports followers. (youtube.com) The early numbers show that people are already treating it like an event. By April 11, the trailer on Laufey’s YouTube channel had passed 19,000 views within about an hour of posting, before the full video had even gone live. (youtube.com) That is why this teaser feels bigger than a routine promo clip. Laufey has a new deluxe project out, a new song positioned near the end of that track list, and a video arriving with film-style credits and guest names that can pull in several fan bases at once. (music.apple.com)