Flavors of the Peninsula
The Peninsula is launching a 10‑day restaurant week called “Flavors of the Peninsula” from April 23–May 3, 2026 with more than 100 participating venues coordinated by local Chambers and the San Mateo County Economic Development Association ( ). Expect fixed‑price menus, neighborhood pop‑ups and a real push to rebrand the commuter corridor as a dining destination—good timing if you want to score prix‑fixe tasting menus across the Peninsula ( ).
The San Francisco Peninsula DMO announced the restaurant‑week program as part of a broader multi‑year culinary initiative unveiled at its annual Peninsula gathering on January 26, 2026 (thesanfranciscopeninsula.com). (thesanfranciscopeninsula.com) Organizers plan a ticketed tasting at Camber in South San Francisco featuring standout chefs and regional wineries, with proceeds designated for Moonstar Charitable Organization. (thehangarssf.com; moonstarcharitable.org). (thehangarssf.com) A walk‑around showcase called "The Peninsula Table" will be staged at La Costanera in Half Moon Bay to pair local chefs directly with coastal producers for a seaside tasting experience. (lacostanerarestaurant.com; prnewswire.com). (lacostanerarestaurant.com) Multiple local business groups are listed as partners and promoters, including the Millbrae Chamber of Commerce and the Downtown Burlingame Business Improvement District, which are publishing event listings and neighborhood pop‑ups. (millbraechamber.com; burlingamedowntown.org). (millbraechamber.com) The official event portal and an organizer info packet indicate restaurants, breweries and wineries can register to offer curated prix‑fixe menus or host independent events, and that the program will include ticketed kick‑off and finale celebrations. (thesanfranciscopeninsula.com; simpleviewinc.com PDF). (thesanfranciscopeninsula.com) San Mateo County’s Silicon Valley Convention and Visitors Bureau filed a federal trademark application for "FLAVORS OF THE PENINSULA" on March 4, 2026, a step that signals intent to grow the brand beyond a single year; the DMO says the initiative is meant to position the Peninsula as a year‑round culinary destination.. (trademarks.justia.com)