WHOOP to expand workforce 75%

WHOOP said on March 4 that it plans to add more than 600 jobs in 2026, a hiring push that could expand its workforce by as much as 75%. (whoop.com) (bloomberg.com) The Boston company said the new roles will span software, research and design, hardware, product, and marketing as it scales its wearable health platform globally. (whoop.com) Founder and Chief Executive Will Ahmed told Bloomberg the hiring will also reach manufacturing, sales and marketing as WHOOP builds for growth ahead of a potential initial public offering. (bloomberg.com) WHOOP sells a screenless wrist wearable and subscription service that tracks sleep, strain, recovery, stress and heart health, then turns that data into coaching prompts in its app. (whoop.com) Ahmed said the company is “doing both” hiring and investing in artificial intelligence, with the expansion aimed at AI, clinical innovation and international growth. (whoop.com) On March 31, WHOOP said it raised $575 million in Series G funding at a $10.1 billion valuation, led by Collaborative Fund. (whoop.com) (businesswire.com) That round included 2PointZero Group, Qatar Investment Authority, Mubadala Investment Company, Abbott, Mayo Clinic, Cristiano Ronaldo, LeBron James and Rory McIlroy, according to the company. (whoop.com) WHOOP said the new capital will fund United States and international expansion, acquisitions, research and development, and more personalized health features. (whoop.com) (medtechdive.com) TechCrunch reported the March financing nearly tripled WHOOP’s last reported $3.6 billion valuation from 2021, showing how sharply investor appetite has returned for the company. (techcrunch.com) The hiring plan and the financing together show a company spending heavily before any public filing, with Ahmed using fresh capital and new headcount to widen WHOOP’s reach beyond fitness tracking. (bloomberg.com) (whoop.com)