Square 9 at Directions NA

Square 9 Softworks said it will present an April 28 breakout session at Directions North America on using generative artificial intelligence to move cleaner data into Microsoft Dynamics. (square-9.com) The session, “Creating an Intelligent Data Flow to Dynamics with Generative AI,” is scheduled for 2:45 p.m. on April 28 in Orlando and will be led by Chief Executive Officer Stephen Young, according to the company. (square-9.com) Square 9 said the talk will focus on a basic ERP problem that starts before records reach the system: invoices, forms and emails often arrive as unstructured files, then get keyed in by hand or routed through fragmented processes. (square-9.com) The company says its software extracts data from documents and converts it into structured fields that can be searched, routed and shared across workflows such as accounts payable, order processing, onboarding and contract management. (square-9.com; prnewswire.com) Directions North America runs April 27-29, 2026, at the Hyatt Regency Orlando and bills itself as a Microsoft Dynamics 365 Business Central event for partners. The conference says it will host more than 150 educational sessions this year. (directionsna.com) That setting matters because Directions is aimed at the companies that implement, customize and support Dynamics for customers, not just the end users buying licenses. A session on document ingestion puts Square 9 in front of the firms that decide how data gets into Business Central projects. (directionsna.com; directionsna.org) Square 9 has been building that Dynamics pitch for months. In October 2025, at Community Summit North America, it announced a generative artificial intelligence data automation offering for Microsoft Dynamics and used nearly the same session theme around reducing errors and speeding turnaround times. (prnewswire.com) In the new event notice, Square 9 says attendees will hear about aligning ingestion with Dynamics data structures, building cleaner data pipelines and adding governance controls for traceability and data integrity. Those are the mechanics customers usually examine when they compare capture tools: how fast data moves, how often fields are wrong and how much manual correction remains. (square-9.com) For Square 9, the Orlando appearance extends a campaign to sell itself as the layer that cleans up documents before they become ERP records. For Dynamics partners walking the expo hall and session rooms next week, the test will be whether that promise translates into fewer errors inside the system they already run. (square-9.com; directionsna.com)