Donna Karan taps Kendall Jenner Fall 2026
- Donna Karan New York on Sept. 2 unveiled its Fall 2026 campaign starring Kendall Jenner, while sister label DKNY separately rolled out Iris Law and Amelia Gray. - Mert Alas shot the Donna Karan campaign across New York City, and the brand said the city’s energy, texture and light extend the collection. - DKNY’s Fall 2026 campaign page and Donna Karan’s social rollout went live this week with Iris Law, Amelia Gray and Kendall Jenner.
Donna Karan New York released its Fall 2026 campaign on Wednesday with Kendall Jenner as the face of the season, extending a New York-focused push across the company’s two labels. DKNY had launched its own Fall 2026 campaign a day earlier with Iris Law and Amelia Gray, also framed around New York City. The two rollouts were announced separately, but both tied the brands’ identities to the city in imagery, casting and copy. Donna Karan said its campaign begins across its social channels on Sept. 2, while DKNY’s campaign page was already live this week. ### Why is Kendall Jenner fronting Donna Karan’s new campaign now? Kendall Jenner is the sole named star of Donna Karan New York’s Fall 2026 campaign, according to the company’s Sept. 2 announcement. The brand said the campaign was photographed by Mert Alas and described Jenner as reinforcing the label’s long-running link between “the woman and the city.” (markets.businessinsider.com) Donna Karan said this is the first time since the brand’s relaunch that a campaign has unfolded across iconic New York City locations. The company said the city’s “energy, texture, and light” act as an extension of the collection in the images. ### What does the Donna Karan campaign actually show? (markets.businessinsider.com) Mert Alas shot the Donna Karan campaign across New York, according to the company and fashion trade coverage published Wednesday. Secondary coverage said the images reference earlier Donna Karan visual codes, including archival silhouettes and the brand’s bodysuit, though the company’s own release centered on New York locations and the Fall 2026 collection. Sept. 2 is also the date Donna Karan said the campaign would launch across all of its social channels. The company said the rollout would be supported by digital media, print placements and outdoor advertising. ### How does DKNY’s campaign fit into the same push? DKNY announced on Sept. 1 that Iris Law and Amelia Gray would front its Fall 2026 campaign. (markets.businessinsider.com) The label said the pair represent “two defining figures” of a new generation of style and appear in “effortless twinning looks” staged across New York City. (financialcontent.com) Mikael Jansson photographed the DKNY campaign in New York, according to the brand release and campaign page. DKNY’s site describes the concept as “Twin Muses,” with Law and Gray presenting shared looks through different styling choices. ### What ties the two campaigns together? New York City is the clearest common element across both releases. (markets.businessinsider.com) Donna Karan said the city becomes part of the Fall 2026 collection itself, while DKNY said Law and Gray are united by the city’s “energy, confidence, and attitude.” The casting also splits the labels’ approach. (finance.yahoo.com) Donna Karan used a single, globally known model in Jenner, while DKNY paired two younger faces in Law and Gray and built the concept around dual styling. That comparison is based on the campaigns’ published materials and imagery released this week. (markets.businessinsider.com) ### Where do the campaigns go from here? Sept. 10 through Sept. 15 is the current window for New York Fashion Week’s preliminary Spring/Summer 2027 schedule, according to outside fashion-week listings cited in background coverage. Both Donna Karan and DKNY have already put their Fall 2026 campaign materials online ahead of that stretch, with Kendall Jenner, Iris Law and Amelia Gray now anchoring the brands’ seasonal imagery across social and e-commerce channels. (markets.businessinsider.com) (financialcontent.com)