McDonald's brings back Snack Wrap $2.99

McDonald’s returned the Snack Wrap to U.S. restaurants on July 10, 2025, after years of customer requests and a company tease that began with a short statement from McDonald’s USA President Joe Erlinger. McDonald’s said in a June 3, 2025 post that the item would come back nationally on that July date. The company’s U.S. menu now lists the Snack Wrap as a regular item in two versions, Ranch and Spicy. McDonald’s shares closed at $276.39 on May 15, 2026, according to the company’s stock information page. ### When did the Snack Wrap actually come back? June 3, 2025 is the date McDonald’s publicly confirmed the return. In a Chicago-dated company post, Erlinger said simply: “It’s back,” and attached the date “7.10.25,” signaling the national return on July 10, 2025. July 10, 2025 is therefore the verified relaunch date, not a new May 2026 launch. (corporate.mcdonalds.com) The current McDonald’s menu page shows the product is still available in the United States, which means the item has remained on the menu after that return. ### Is the $2.99 price official? McDonald’s current U.S. Snack Wrap menu page confirms the product is on sale, but the page snapshot available through public search does not show a national base price. (corporate.mcdonalds.com) McDonald’s also notes on that page that prices may vary by restaurant and by delivery channel. The $2.99 figure cited in other coverage could reflect a starting price, a local restaurant price, or a promotional price, but McDonald’s official materials reviewed here do not verify a uniform nationwide $2.99 tag. (corporate.mcdonalds.com) Because that price could not be confirmed from the company’s own menu or press materials, it should be treated as unverified in a standalone explainer. (mcdonalds.com) ### What exactly is back on the menu? McDonald’s lists two versions of the product: Ranch Snack Wrap and Spicy Snack Wrap. The menu page says the Snack Wrap is “here to stay,” language that indicates the company is presenting it as an ongoing menu item rather than a short limited-time offer. The company’s menu-spotter page, which tracks new and returning items in the United States, is meant to highlight additions and limited-time offers across the system. (mcdonalds.com) That page provides the broader context for how McDonald’s has been cycling menu news to customers in 2026, even though the Snack Wrap return itself was announced separately in 2025. ### Why does the Snack Wrap fit McDonald’s current pitch to customers? McDonald’s said on May 7, 2026 that “value leadership, breakthrough marketing, and menu innovation” continued to drive results in what Chief Executive Chris Kempczinski called a “challenging environment.” In the same first-quarter results release, the company reported global comparable sales growth of 3.8% and global systemwide sales growth of 6% in constant currencies. (corporate.mcdonalds.com) Food Business News reported after that earnings call that rising gas prices were pressuring McDonald’s low-income consumers, citing company comments to investors about strain on that customer group despite value offerings. That provides the clearest named-source link between menu affordability and the company’s broader operating backdrop. (corporate.mcdonalds.com) ### What does the stock price show around this story? McDonald’s investor site shows the stock closed at $276.39 on May 15, 2026, with an intraday high of $277.50 and an intraday low of $275.02. The same historical lookup page lists May 15 as the latest completed trading session in the data shown. That closing price is close to the roughly $276 level cited in market coverage published around May 16. (foodbusinessnews.net) The company’s own stock page provides the clearest verifiable figure for that session. ### What should readers watch next? August 5, 2026 is the next scheduled McDonald’s earnings release date shown by market calendars that track the company’s reporting history. (corporate.mcdonalds.com) McDonald’s investor pages also list quarterly results and presentations, where executives typically update investors on traffic, value offers and menu performance. Any fresh detail on Snack Wrap pricing, traffic impact or menu permanence is most likely to appear in those investor materials or on McDonald’s U.S. menu pages, where the company posts product availability and restaurant-level pricing disclosures. (corporate.mcdonalds.com) (mcdonalds.com) (marketbeat.com)