Hyerbase, Send.co reshape outreach

- New HR tools like Hyerbase are using post‑CV voice and text assessments to evaluate candidates beyond resumes while marketers adopt lead‑gen stacks such as Send.co, Clay, LeadShark, and TweetHunter. - Recent social posts call Hyerbase a quality‑filter after CVs and recommend a four‑videos‑per‑month YouTube cadence with tight hooks and CTAs to generate B2B leads. - Recruiters and growth teams are increasingly relying on conversational signals and short‑form content to screen talent and capture prospects. (x.com) (x.com)