Tsundoku promoted at Kinokuniya

- Book account @readswithravi posted about 'tsundoku'—the pleasure of piling unread books—at Kinokuniya Tokyo and urged readers to choose books over screens on April 25. - The post logged roughly 698 likes and about 17K views, and the thread encouraged buying for joy rather than purely reading productivity. - The engagement shows in‑store and social campaigns that celebrate collecting can still move audiences and foot traffic for bookstores. (x.com)