Holman Logistics Appoints New HR Vice President

With a unique background as both an employment attorney and HR executive, Laurie Johnston's appointment signals a focus on navigating complex workforce challenges. Her prior experience includes serving as Chief People Officer at Shape Technologies Group, a global manufacturing and technology firm with over 1,300 employees and more than $450 million in revenue. This blend of legal and human capital expertise is critical as logistics companies increasingly adopt AI and automation, creating new demands for talent and training. Johnston's experience in global logistics at Expeditors International, where she managed employment law across their worldwide operations, is particularly relevant. Holman Logistics has a long history of expanding its services based on client needs, a strategy that has been in place since their work with Scott Paper in the 1960s. Johnston's global perspective will be valuable as the company continues to grow. Her appointment comes as Holman actively invests in AI and machine learning to improve operational efficiency and safety. The company has partnered with OneTrack.AI to implement a computer-vision system that provides real-time monitoring of forklift operations to prevent accidents. This focus on technology-driven safety aligns with Johnston's role in overseeing employee well-being and performance. Holman is also investing in the future of logistics technology through its venture capital arm, Holman Ventures LLC. One of its initial investments is in Fulfilld, a company developing a warehouse management system built from the ground up with AI and machine learning integrated into its core architecture. This indicates a strategic direction that will require HR leadership adept at managing a workforce that is increasingly collaborative with intelligent systems. The company's approach to technology is rooted in its "people-first" culture, with a commitment to retraining employees whose roles are impacted by automation. This philosophy, combined with their long-standing client relationships with companies like GE Appliances and Hills Pet Nutrition, underscores the importance of a stable, engaged workforce. Johnston's role will be central to maintaining this culture amidst rapid technological advancement. Holman's technology stack also includes web-based inventory control, a proprietary Warehouse Management System (WMS), and the use of EDI and APIs for data exchange. The company's integration with platforms like Samsara for telematics data highlights a move towards a more connected and data-driven supply chain. This presents opportunities for engineering leadership to develop and enhance the APIs and platform infrastructure that power these integrations.