TXT teases new MV

TXT just moved from album rollout to story rollout. On April 10, HYBE LABELS posted the official teaser for “하루에 하루만 더 (Stick With You),” and the clip had more than 66,000 YouTube views and about 22,000 likes within its first half hour on the platform. (youtube.com) The teaser is not just a mood clip with logos and dates. Its credits list actress Jeon Jong-seo as the featured star, which turns the music video into a short drama setup before the full release lands. (youtube.com) (upi.com) “Stick With You” is the title track from TOMORROW X TOGETHER’s eighth mini album, “7TH YEAR: A Moment of Stillness in the Thorns,” which is scheduled for release on April 13. Korean outlet ChosunBiz reported earlier this week that the title-track teaser would arrive on April 11 in Korea and that the full record would drop at 6 p.m. Korea time on April 13. (udiscovermusic.com) (biz.chosun.com) That timing matters because TOMORROW X TOGETHER has been stacking this comeback in pieces. The group revealed the track list first, then concept photos, then the teaser, which is the standard K-pop way of turning one release day into a week of separate events. (udiscovermusic.com) (yahoo.com) The album itself is compact: six tracks, with “Stick With You” placed as the centerpiece title song. Early coverage of the track list says the project follows a narrative about acceptance and growth, so the teaser’s romantic and uneasy tone is likely tied to the album’s larger storyline rather than a one-off video concept. (udiscovermusic.com) (filmibeat.com) What fans are reacting to in this teaser is how it splits the group into separate scenes instead of one synchronized performance set. AllKpop described the preview as five different love stories connected to the same woman, with Jeon Jong-seo appearing at the end. (allkpop.com) That is a different promise from a choreography-first teaser. A dance-heavy preview tells you to expect a performance hook; a narrative teaser with a film actress tells you the full music video is being sold like a casted short film. (youtube.com) (upi.com) The people behind the clip point the same way. The official teaser credits list director Lee Hangyeol, production company HANBAGO, visual effects studio YALLUSION, and music arrangement by Maiz with sound design and recording by Slow Rabbit, which is a heavier cinematic package than a bare-bones promo video. (youtube.com) The release week is also landing at a useful moment for the group’s scale outside Korea. Yahoo’s coverage of the album rollout notes that last year’s full album “The Star Chapter: TOGETHER” debuted at No. 3 on the Billboard 200, so this comeback is arriving with a larger audience already trained to watch each teaser drop in real time. (yahoo.com) The next concrete date is April 13, when the album and the full “Stick With You” video are expected to arrive, followed by a comeback showcase at Korea University Hwajeong Gymnasium at 8 p.m. Korea time. By then, this teaser will have done its job: set the cast, set the tone, and make the full video feel less like a song upload and more like the ending to a story that already started. (biz.chosun.com)