Nintendo targeting 20 million Switch 2 units

- Nintendo has asked suppliers to assemble about 20 million Switch 2 consoles in the year through March 2027, above its public 16.5 million sales outlook. (bloomberg.com) - The key benchmark is 19.86 million: Nintendo said Switch 2 sold that many units by March 31, 2026, after launching in June 2025. (nintendo.co.jp) - On September 1, 2026, Nintendo plans Switch 2 price increases in the United States, Canada and Europe. (nintendo.co.jp)

Nintendo has told manufacturing partners to prepare about 20 million Switch 2 consoles for the fiscal year ending March 2027, according to a Bloomberg report published on May 22. That figure is above Nintendo’s public forecast of 16.5 million Switch 2 unit sales for the same period, which the company outlined in its May 8 financial briefing. (bloomberg.com) Nintendo has not publicly announced the 20 million figure, and Bloomberg said the plan could still change depending on demand. Nintendo’s own filings show the company sold 19.86 million Switch 2 units worldwide by March 31, 2026, its first fiscal year on the market. (nintendo.co.jp 1) (nintendo.co.jp 2) ### Where does the 20 million number come from? Bloomberg reported that Nintendo asked suppliers and partners to assemble about 20 million Switch 2 consoles in the year through March 2027, citing people familiar with the matter. That makes the number a production target, not a formal sales forecast. Bloomberg also said the schedule is not final. Nintendo’s official number remains lower. In the company’s May 8 financial-results briefing, President Shuntaro Furukawa said Nintendo had set an initial Switch 2 sales forecast of 16.5 million units for the current fiscal year ending March 2027. (bloomberg.com) Furukawa said that figure reflected current sales momentum and the second-year performance of Nintendo’s past dedicated game systems. ### Why is Nintendo’s public forecast lower than the reported factory plan? Shuntaro Furukawa said on May 8 that Switch 2’s first-year sales were “exceptionally high” compared with Nintendo’s past hardware launches. He said the company reached 19.86 million units sold by the end of March 2026, above both its initial 15 million forecast and its revised 19 million forecast. (bloomberg.com) Nintendo said in that same briefing that Switch 2 entered its second year “in good shape,” helped by software including *Animal Crossing: New Horizons – Nintendo Switch 2 Edition* and *Pokémon Pokopia*. Furukawa also said Nintendo did not see “any particular concerns” about Switch 2 momentum at that time. (nintendo.co.jp) The gap between a 16.5 million sales outlook and a reported 20 million assembly plan suggests Nintendo may be keeping its public guidance conservative while preparing for stronger demand, though Nintendo has not said that publicly. ### How does this compare with the original Switch? Nintendo’s investor-relations sales table shows Switch 2 hardware at 19.86 million units as of March 31, 2026. (nintendo.co.jp) That gives the new machine a first-year base close to the scale Bloomberg’s reported 20 million production goal for fiscal 2027. Nintendo said in its May 8 briefing that the pace of Switch 2 adoption was “extremely fast” even when compared with the original Switch. Furukawa linked that to backward compatibility with Switch software and to the fact that many consumers were still active on the older platform when Switch 2 launched in June 2025. (nintendo.co.jp) ### What about the price increases? Nintendo said on May 8 that it would raise Switch 2 prices in several regions. In the United States, the MSRP will rise to $499.99 from $449.99 on September 1, 2026. In Europe, Nintendo said the My Nintendo Store price will increase to €499.99 from €469.99 on the same date. (nintendo.co.jp) Nintendo attributed the price revisions to changes in market conditions and said the impact of those changes was expected to extend over the medium to long term. The company also said further details for other regions would come from its overseas subsidiaries. (nintendo.co.jp) ### What should readers watch next? March 31, 2027 is the date that will show whether Nintendo’s public 16.5 million sales forecast or the reported 20 million production plan was closer to actual demand. Before then, September 1, 2026 is the next concrete milestone, when Switch 2 price increases take effect in the United States, Canada and Europe. Nintendo’s next financial results and any updated guidance from Shuntaro Furukawa will be the clearest public checkpoints. (nintendo.co.jp) (nintendo.co.jp)

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