Thread: sell presets on Gumroad
Video editor OB laid out practical, bite-sized tactics for passive income—explicitly calling out selling Lightroom presets and custom LUT packs on Gumroad as a repeatable revenue path (thread with examples). (x.com)
Gumroad’s Photography marketplace lists preset and LUT products spanning free up to about $79.99, with featured examples including packs priced at £2.99, $14.99, $49.99 and $79.99 on the category page. (gumroad.com) Top-selling preset packs on Gumroad routinely include desktop.XMP and.lrtemplate files plus mobile DNGs to guarantee compatibility across Lightroom Desktop, Classic and the Lightroom Mobile app, as shown on multiple product pages. (presetbase.gumroad.com) Gumroad reports creators have earned more than $350,000,000 on the platform and added Memberships (recurring subscriptions) in November 2020 to let creators convert one-time buyers into recurring revenue. (gumroad.com) Multiple Gumroad listings bundle presets and LUTs together—examples on the marketplace advertise “100+ presets + 10 LUTs” bundles and dedicated LUT packs for video editors, with explicit product pages for combined bundles and LUT-only packs. (gumroad.com) Free presets appear frequently as lead magnets on Gumroad, where creators publish zero-cost DNG/.lrtemplate/.XMP starter packs alongside paid upgrades and guides to capture email signups and conversions. (touchpresets.gumroad.com) Individual Gumroad product pages often display before/after previews, explicit compatibility notes (Lightroom 4–Classic, Photoshop ACR) and PDF installation guides—features sellers use to lower refund rates and answer install questions up front. (northlandscapes.gumroad.com) The original thread recommending Gumroad for Lightroom presets and LUT packs was posted on X by Osmbproduction (status 2036825181197660499), which prompted the visible surge in creators publishing preset packs on the Gumroad marketplace. (x.com)
