Disha Shah: UX audits over redesigns

- Designer Disha Shah recommended starting with UX and behavioral audits for -1 to 1 products, prioritising retention improvements over visual redesigns. - She outlined low-effort fixes and heuristics aimed at boosting retention before investing in full redesign work. - That heuristic makes a practical product-playbook entry for early-stage PMs focused on activation and retention experiments. (x.com)