Fitness: More Than Just Gym
Exercise is becoming more of a cultural and social activity with run clubs, cycling groups, and outdoor yoga gaining popularity [https://moneycontrol.com/health-and-fitness/exercise-is-not-just-about-building-muscles-or-burning-calories-it-could-be-a-cultural-experience-too-article-13855351.html].
Boutique fitness studios are thriving by offering specialized classes and fostering a sense of community. The rise of fitness influencers and online communities has also contributed to making exercise a shared experience. People are increasingly seeking activities that combine physical activity with social interaction and cultural immersion.