Phuket prices collapse — rooms idle
Phuket is unusually quiet right now: tourism is down an estimated 20–25% and 4– and 5‑star hotel occupancy is below 40%, which means premium rooms are being offered at sharply reduced rates Phuket tourism dip. Travel flows are shifting too—Europeans are being rerouted through hubs like Tashkent amid wider Middle East disruptions, so bargains on high‑end stays are popping up if you can change routings Phuket note.
The Tourism Council of Thailand projected 33.3 million international visitors for 2025 — a figure the council says is about 16.5% below pre‑pandemic 2019 levels. (pattayamail.com) Phuket International Airport recorded roughly 2.77 million passenger arrivals in the first half of 2025, up about 5.6% year‑on‑year but still reflecting uneven flows across markets. (nationthailand.com) A direct Tashkent–Phuket air link was inaugurated on October 31, 2025 — Centrum Air and Uzbekistan carriers now operate twice‑weekly services to boost Central‑Asia connectivity. (thaitimes.com) Wider March 2026 Middle East airspace closures have forced carriers to reroute around the Persian Gulf, lengthening flights and prompting some European‑Asia itineraries to use northern/ Central‑Asian corridors as alternatives. (skysonar.com) Local operators and platforms show steep last‑minute markdowns: Holy Cow Phuket reported some March listings at roughly 50% of January price levels, while TripAdvisor, Booking and hotel sites list limited‑time 4– and 5‑star packages and “last‑minute” promotions across major brands. (holycowphuket.com) Supply and strategy changes are adding pressure: industry trackers count a pipeline of new Phuket hotels (about 18 projects announced) even as bank and industry outlooks warn of downside risks to occupancy and RevPAR through 2026. (realestateasia.com)