Nike cuts roughly 1,400 jobs

- Nike said on April 23 it will cut about 1,400 jobs in global operations, with most reductions hitting technology teams in North America, Asia and Europe. - Chief Operating Officer Venkatesh Alagirisamy said the cuts are part of Nike’s “Win Now” overhaul and amount to a little less than 2%. - The move follows 775 warehouse cuts in January as Nike works through weak sales and margin pressure. (reuters.com)

Nike said on April 23 it will eliminate about 1,400 roles in global operations, with most of the cuts landing in technology teams. (reuters.com) Chief Operating Officer Venkatesh Alagirisamy told employees the reductions span North America, Asia and Europe and represent a little less than 2% of Nike’s global workforce. (reuters.com) Alagirisamy said Nike is reshaping its technology organization, modernizing air manufacturing, moving some Converse footwear work and folding materials supply-chain tasks into footwear and apparel teams. (cnbc.com) The layoffs extend Chief Executive Elliott Hill’s “Win Now” turnaround, which Nike says is aimed at speeding decisions and restoring profitable growth after a long sales slump. (cnbc.com) (reuters.com) Nike had already cut 775 jobs in January, mainly at distribution centers in Tennessee and Mississippi, as it accelerated automation in its U.S. warehouse network. (reuters.com) (cnbc.com) The company also said in August 2025 that it would cut less than 1% of its corporate workforce as Hill reorganized teams around sports categories. (reuters.com) The backdrop is a business still under pressure. Nike reported fiscal third-quarter revenue of $11.3 billion on March 31, flat from a year earlier, while net income fell 35% to $520 million. (about.nike.com) Converse was a weak spot in that report: revenue fell 35% to $264 million, with declines across all territories. Gross margin also fell 130 basis points to 40.2%. (about.nike.com) Nike told investors in March that its “Win Now” actions would keep affecting results through the rest of calendar 2026. The new layoffs show that reset is still running through the company’s operations. (about.nike.com)

Get your own daily briefing

Scout delivers personalized news, insights, and conversations tailored to your role and industry.

Download on the App Store

Shared from Scout - Be the smartest in the room.