Boracay Hotel Joins Michelin

Crimson Resort & Spa Boracay has been added to the Michelin Guide’s hotel selection, putting a second Crimson property in the Philippines on Michelin’s lodging list. (manilatimes.net) The Boracay property now appears on Michelin’s hotel platform, and Crimson Resort & Spa Mactan is also listed there. Michelin’s hotel pages for both resorts are live on its official site. (guide.michelin.com 1) (guide.michelin.com 2) That matters because Michelin’s brand is no longer limited to restaurant stars for many travelers. The company now maintains a separate hotel selection and uses it as part of its trip-planning business. (guide.michelin.com) Michelin’s hotel program works differently from its restaurant ratings. Hotels can be listed in the Michelin Guide, and some also receive Michelin Keys, a separate distinction Michelin describes as recognizing the most outstanding stays. (guide.michelin.com) The Boracay addition also gives the Philippines another foothold inside Michelin’s travel ecosystem at a time when the guide is expanding its hotel coverage across destinations. Crimson’s Mactan resort had already been on Michelin’s hotel list before Boracay joined it. (guide.michelin.com) (manilatimes.net) For travelers, the practical change is simple: Boracay’s Crimson resort can now be discovered through the same Michelin-branded channels many people already use to research where to eat and where to stay. (guide.michelin.com 1) (guide.michelin.com 2)